Aren’t you thankful that God looked down on his wide eyed children and said “They need a companion” – so God Made A Dog.
God said I need somebody willing to wake up, give kisses, pee on a tree, sleep all day, wake up again, give more kisses, then stay up until midnight basking in the glow of a television set – so God made a Dog.
God said I need someone willing to sit .. then stay .. then roll over …
We are so thankful that God made Dogs! I’m sure he had a good reason to create cats too, but dog lovers see the wisdom of this wonderful gift – The Dog.
Maggie hates cats, especially when they parade through our front yard. But I have a feeling if Maggie the Dog could get to know Maru the Cat, they could be best pals. Love the musicality of this cat. Check out the YouTube Video.
This idea was relevant because we created a ‘Wonder Dog’ for a dog’s home, and people love interacting with intelligent animals. The strength of the creative was that it used innovative media to encourage people to donate in a positive way and offer them an immediate reward.
In Australia, ‘throw us a bone’ means ‘please help us’. We created our own entertaining content, Frankie the Wonder Dog. We pioneered a convergent technology platform that enabled people to interact in real-time with him. People ‘threw’ Frankie a bone via SMS and received an instant dog trick in return. Every bone thrown was a $5 donation.
Great results in just three days: • 1327 bones thrown; • 17.4% of people threw two or more times; • 25% of dogs needing homes adopted; • 600% increase in new volunteers; • Over $150,000 in free media from Optus, Inspire, Fairfax, News Limited and JCDecaux.
This clip showcases the work animation house Sixty40 did with ad agency M&C Saatchi and it’s digital arm Mark. This campaign won a coveted Yellow Pencil at the 2009 D&AD Awards in London.
Have you seen this video? It is so cute. Baby bear climbs high into a tree. Baby bear gets stuck high in the tree. Smart mama bear to the rescue, she knows what to do. Watch the youtube video to see if she succeeds.