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Dog Nurses Kittens

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Steve Hartman, CBS news correspondent tells the story the ultimate mommy. “You can understand why some visitors to the Burlington, Iowa, humane society get a little freaked out. It’s not everyday you see a dog have a kitten for lunch. Lily, a mix of Labrador and who knows what, was found along an [...]

Speed Dating for Dogs

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NBC’s Kerry Sanders reports on a new way to match dogs with caring owners. It’s doggie speed dating, the mood is set with wine and cheese.

For many dogs sent to shelters, time is running out. This sounds like a fun way to find these well groomed pooches a forever home.

Maggie the Rescued Dog and The R.O.A.R. Squad

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It wasn’t easy being a dog on the run. But one day, when life was oh so rough, somebody came to my rescue. I must have been quite a sight and in some human’s estimation a bit too much to handle. Thankfully, people who truly cared didn’t give up on me. In [...]

Adopt the Internet Day 2011

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In honor of their 15th birthday, Petfinder is asking people everywhere to pledge to spread the word online about adoptable pets on March 15, 2011. Even if you don’t have a website or blog, you can still be a part of this and show your support. Tell your friends on facebook and twitter. Check [...]

Dog Ownership - Apology Video

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YouTube Video from: Retriever Rescue of Colorado

What do pet owners say when they have to give up their dog to the dog pound? The Apology Video tells the story.

I’m just traveling too much – I”M SORRY
We are moving – I”M SORRY
He’s just too old – I”M SORRY
He’s not very smart, impossible to train – I”M [...]

Blog the Change for Animals

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THIS WEEK! July 15: BLOG THE CHANGE FOR ANIMALS – Get the badge & spread the word!

Here’s our dog adoption story featured in the BestDogBlog.com. We really missed having a dog after our beloved 14 year old Australian Shepherd/Blue Heeler, Scout, died. We seriously questioned the wisdom of searching for another family pet. It [...]

Adopt a Pet Stamps to the Rescue

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Adopt a Shelter Pet Commemorative Stamps

Joining The Humane Society of the United States’ Wayne Pacelle and representatives from the United States Postal Service, American Humane Association, and Petfinder.com on stage at Hollywood’s Academy of Television Arts & Sciences for a press conference, Ellen DeGeneres unveiled the new 44 cent stamps featuring [...]

Carrie Underwood became a fan - helped a dog

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Nice public service announcement. Pedigree has teamed up with dog lover and adoption advocate Carrie Underwood to get people involved in helping homeless dogs. For every person that fans the Pedigree Adoption Drive on Facebook, they donate a bowl of food to feed dogs in shelters and breed rescues. Become a fan, help a dog [...]

Great Shelter Dog Commercial by Pedigree

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Maggie Understands Pedigree Commercial

We love this adoption drive. Have you seen this ad from Pedigree?

I was watching the Today Show and this commercial came on. Very effective ad from Pedigree about shelter dogs that “aren’t broken – they’ve simply experienced more life . . . Do not pity a shelter dog – [...]

Great Ad for Sydney Dog & Cats Home

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I came across this ingenious advertisement to encourage donations to Sydney Dog & Cats Home, Sydney Australia. What a wonderful idea.

Here is a review of the ad by Coloribus Advertsing

Creative Execution:
This idea was relevant because we created a ‘Wonder Dog’ for a dog’s home, and [...]